Zine and Heard PR generates client awareness through strategic media and influencer relations.

Clients are provided with one-on-one services. You’re not going to passed off to junior staff and have zero contact with the CEO that you signed on the dotted line to represent you. That’s the bonus of this super boutique public relations firm. As a sole proprietor firm, you’re working directly with the public relations specialist that is going to represent you. Every step of the way. We’re in it together! And we’ll strategize the most effective, intriguing way to make an impact for you!

Personalized plans are developed for each client and may include:

  • Public Relations strategy planning and execution
  • Brand/ business messaging for targeted audiences
  • Press release writing and distribution
  • Pitches to short-lead, long-lead, print and online versions of top outlets, news websites, TV shows, radio shows and  blogs
  • Securing thought-leadership features through bylines and interviews
  • Arranging product features or reviews
  • Media monitoring of industry trends and competitor news
  • Influencer relations (securing influencers, contracts, post approval, etc.)
  • Influencer representation (securing brand ambassadorship, sponsored posts)
  • Social media content

Specialties/Areas of interest:

  • Women-owned businesses/Mompreneuers
  • Children’s products
  • Women’s lifestyle products
  • Pets
  • Entertainment